Apple to Launch In-House Bluetooth and Wi-Fi Chip: What It Means for You

Apple is taking another big step toward independence in its hardware development. According to a report from Bloomberg, the tech giant plans to roll out its own Bluetooth and Wi-Fi chip, starting with products in 2025. Here’s what we know about this exciting new development.

Meet Proxima: Apple’s New Wireless Chip

Apple’s new chip, code-named Proxima, has been in the works for several years. Like Apple’s other custom silicon, Proxima will be manufactured by Taiwan Semiconductor Manufacturing Co. This chip is designed to replace components currently supplied by Broadcom, marking a significant shift in Apple’s supply chain.

Rolling Out Across Apple’s Ecosystem

The Proxima chip is set to debut in 2025 in new home devices, including a TV set-top box and a refreshed HomePod mini smart speaker. Apple aims to integrate the chip into iPhones by late 2025, with iPads and Macs following in 2026. This gradual rollout shows Apple’s focus on ensuring smooth integration across its product lineup.

Why Is Apple Making the Switch?

Bringing this technology in-house gives Apple more control over its hardware and software integration. By designing its own chip, Apple can optimize energy efficiency and enhance performance when paired with its other components—like the in-house 5G modem launching next year. While the initial version of the Proxima chip may not outperform Broadcom’s current components, it will support the latest Wi-Fi 6E technology, a clear sign of Apple’s forward-thinking strategy.

What Does This Mean for Broadcom?

Apple currently accounts for around 20% of Broadcom’s revenue, so this transition is likely to have a noticeable impact on the company. However, Broadcom isn’t entirely out of the picture—they’ll continue to supply Apple with radio frequency filters for modems and are also collaborating on a next-generation cloud server chip.

A Step Toward Wireless Excellence

This move is more than just a cost-saving measure for Apple. It’s part of a broader strategy to create a fully integrated wireless ecosystem. With tighter control over its technology, Apple can ensure its devices work seamlessly together while delivering top-notch performance and energy efficiency.

What’s Next?

The Proxima chip is just one piece of Apple’s ambitious roadmap. As Apple continues to innovate with in-house components, we can expect even more tightly integrated and efficient devices in the years to come. Stay tuned—2025 is shaping up to be an exciting year for Apple fans!