Apple’s 2025 Annual Shareholders Meeting: What You Need to Know

Apple has announced its 2025 Annual Meeting of Shareholders, set to take place virtually on February 25, 2025, at 8:00 A.M. Pacific Time. This is an important opportunity for shareholders to hear about the company’s progress, innovations, and vision for the future directly from Apple’s leadership.

Here’s everything you need to know about the event, how to participate, and some highlights from CEO Tim Cook’s letter to shareholders.

How to Attend

The meeting will be held virtually at www.virtualshareholdermeeting.com/AAPL2025. To join, you’ll need the control number provided in your Notice of Internet Availability of Proxy Materials, voting instruction form, or proxy card.

• Access the Webcast: Online access will open 15 minutes before the meeting starts.
• Submit Questions: You can ask questions in advance by visiting proxyvote.com before 8:59 P.M. Pacific Time on February 24, 2025.

Don’t Forget to Vote

Your vote matters! Apple encourages all shareholders to vote their shares ahead of the meeting. Voting can be done:

• Online
• By telephone
• By mail (if you received printed proxy materials)

For detailed instructions, refer to the "Voting Procedures" section in Apple’s Proxy Statement.

A Message from Tim Cook

In the proxy statement, CEO Tim Cook shared his thoughts on Apple’s achievements over the past year and his vision for the company’s future.

Key Highlights from the Letter

• Apple Intelligence: Cook celebrated the debut of Apple Intelligence, a cutting-edge innovation that combines personal context with powerful generative models. He emphasized Apple’s commitment to privacy-first AI, leveraging Private Cloud Compute to keep user data secure.
• Breakthroughs in Apple Silicon: From the iPad to the Mac, Apple’s silicon advancements have delivered unprecedented performance across devices.
• Innovative Health Features: Cook highlighted tools like the Hearing Test and personalized Hearing Aid feature on AirPods Pro 2, as well as sleep apnea detection on Apple Watch, as examples of how Apple’s products are making a difference in people’s lives.
• Environmental Leadership: Apple continues to prioritize sustainability, with the Mac mini becoming its first carbon-neutral Mac. Cook reaffirmed the company’s commitment to achieving Apple 2030, a goal to be carbon neutral across the entire supply chain by the end of the decade.
• Customer-Centric Services: Apple’s services, such as Apple Pay, Apple Music, and Apple TV+, remain essential parts of the customer experience, enhancing everyday lives.

Why This Meeting Matters

The annual shareholders meeting is more than a corporate formality—it’s a chance for Apple to connect with its investors and showcase the work it’s doing to push boundaries, improve lives, and stay true to its values.

Cook’s optimism shines through his letter, as he closes by thanking shareholders for their confidence and reiterating Apple’s commitment to innovating with purpose.

Final Thoughts

Apple’s 2025 Annual Shareholders Meeting offers an exciting opportunity to reflect on the company’s successes and hear firsthand about its plans for the future. Whether you’re a longtime shareholder or a new investor, this event promises to provide valuable insights into what’s next for one of the world’s most innovative companies.

Mark your calendars for February 25, 2025, and be sure to tune in!